Noomi Mattress Startup is Bringing the Mattress Buying Experience Online

Noomi, a new sleep company focused on wellness and giving back to the community, recently announced the availability of their 100% American-made, affordable luxury mattress conveniently shipped to your doorstep.

No more showroom floors. No pushy salespeople. No dusty mattresses that hundreds of people laid on before you. Concentrating its efforts on a web-only shopping and purchasing experience,noomi_logo_2 Noomi focuses on stripping away the added costs typically associated with mattress sales (commission, retail overhead and staffing, warehouses, etc.), delivering on-demand mattresses that are neatly compressed, carefully boxed, and delivered to your doorstep within days of purchase. Due to their strategies and key relationships within the industry, Noomi is able to provide every mattress, regardless of size, for under $1,000.

Joel Onyshuk, Co-Founder and CEO of Noomi says, “For countless consumers around the world, mattress shopping is a miserable and confusing experience. While salespeople and other mattress companies take advantage of the sea of options and confusing product lines, Noomi has focused, from day one, on making just one mattress unbelievably comfortable. We have seen 99% of people find our single offering comfortable beyond expectation. You no longer need to spend $2,000-$5000 on a mattress to get a great night’s sleep. You just need a Noomi.”

Recently moving its offices to Minneapolis, Noomi now moves toward more noticeable marketing and PR strategies, and early results have been superb. Onyshuk says, “What we have created is an innovative and compelling product. But we aren’t in business for just ourselves. We are determined on changing the world of sleep. For us, beds are just the beginning. We are in the process of creating strong relationships within our community to make a difference that matters. We are partnering with non-profits and charities to provide beds for people in need, focusing on bringing wellness and rest to everyone. A third of your life is spent in bed, and too many are forced to sleep on cots and cardboard-like mattresses that are old and dirty. We find that unacceptable, and we want to be part of the solution.”

The Noomi Mattress is an 11-inch mattress that comes in all standard sizes. The mattress features an organic cotton cover, wonderfully soft and phenomenally comfortable. Directly below the cover is 3 inches of memory foam and cooling gel intermixed together to provide comfort and a cooler sleeping experience than traditional memory foam products. Finally, an 8-inch base of high density durable memory foam provides perfect support and motion transfer absorption. Each and every aspect of The Noomi Mattress was created for maximum comfort, convenience, and affordability. All Noomi mattresses are made-to-order and shipped straight to you in 7 days. And in case one finds this all too good to be true, Noomi has has just one response: “Just try it.” With 101 nights to sleep on the mattress, Noomi has a return policy that goes well beyond industry standards, in keeping with the craftsmanship of their product.

For more information or to buy a Noomi, please visit

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  1. I love my Noomi! Never slept better!

  2. I love my Noomi! Never slept better!

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